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      英語演講教程英文版

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      PresentationsandPublicSpeakinginEnglish

      Apresentationisaformaltalktooneormorepeoplethat"presents"ideasorinformationinaclear,structuredway.Peoplearesometimesafraidofspeakinginpublic,butifyoufollowafewsimplerules,givingapresentationisactuallyveryeasy.ThistutorialguidesyouthrougheachstageofgivingapresentationinEnglish,fromtheinitialpreparationtotheconclusionandquestionsandanswers.Thistutorialisitselfsetoutlikeamini-presentation.

      Preparation

      Canyounamethe3mostimportantthingswhengivinganypresentation?

      Number1is...Preparation

      Number2is...Preparation!

      Number3is...Preparation!!

      Preparationiseverything!

      Withgoodpreparationandplanningyouwillbetotallyconfidentandlessnervous.Andyouraudiencewillfeelyourconfidence.Youraudience,too,willbeconfident.theywillbeconfidentinyou.Andthiswillgiveyoucontrol.Controlofyouraudienceandofyourpresentation.Withcontrol,youwillbe''''incharge''''andyouraudiencewilllistenpositivelytoyourmessage.

      Objective

      Beforeyoustarttoprepareapresentation,youshouldaskyourself:"WhyamImakingthispresentation?"Doyouneedtoinform,topersuade,totrainortosell?Yourobjectiveshouldbeclearinyourmind.Ifitisnotclearinyourmind,itcannotpossiblybecleartoyouraudience.

      Audience

      "WhoamImakingthispresentationto?"Sometimesthiswillbeobvious,butnotalways.Youshouldtrytoinformyourself.Howmanypeople?Whoarethey?Businesspeople?Professionalpeople?Politicalpeople?Expertsornon-experts?Willitbeasmall,intimategroupof4colleaguesoralargegatheringof400competitors?Howmuchdotheyknowalreadyandwhatwilltheyexpectfromyou?

      Venue

      "WhereamImakingthispresentation?"Inasmallhotelmeeting-roomoralargeconferencehall?Whatfacilitiesandequipmentareavailable?Whataretheseatingarrangements?

      Timeandlength

      "WhenamImakingthispresentationandhowlongwillitbe?"Willitbe5minutesor1hour?Justbeforelunch,whenyouraudiencewillbehungry,orjustafterlunch,whenyouraudiencewillbesleepy?

      Method

      HowshouldImakethispresentation?"Whatapproachshouldyouuse?Formalorinformal?Lotsofvisualaidsoronlyafew?Willyouincludesomeanecdotesandhumourforvariety?

      Content

      "WhatshouldIsay?"Nowyoumustdecideexactlywhatyouwanttosay.First,youshouldbrainstormyourideas.Youwillnodoubtdiscovermanyideasthatyouwanttoincludeinyourpresentation.Butyoumustbeselective.Youshouldincludeonlyinformationthatisrelevanttoyouraudienceandyourobjective.Youshouldexcludeallotherideas.Youalsoneedtocreateatitleforyourpresentation(ifyouhavenotalreadybeengivenatitle).Thetitlewillhelpyoutofocusonthesubject.Andyouwillprepareyourvisualaids,ifyouhavedecidedtousethem.Butremember,ingeneral,lessisbetterthanmore(alittleisbetterthanalot).Youcanalwaysgiveadditionalinformationduringthequestionsafterthepresentation.

      Structure

      Awellorganisedpresentationwithaclearstructureiseasierfortheaudiencetofollow.Itisthereforemoreeffective.Youshouldorganisethepointsyouwishtomakeinalogicalorder.Mostpresentationsareorganisedinthreeparts,followedbyquestions:

      BeginningShortintroductionwelcomeyouraudience

      introduceyoursubject

      explainthestructureofyourpresentation

      explainrulesforquestions

      MiddleBodyofpresentationpresentthesubjectitself

      EndShortconclusionsummariseyourpresentation

      thankyouraudience

      invitequestions

      QuestionsandAnswers

      Notes

      Whenyougiveyourpresentation,youshouldbe-orappeartobe-asspontaneousaspossible.Youshouldnotreadyourpresentation!Youshouldbesofamiliarwithyoursubjectandwiththeinformationthatyouwanttodeliverthatyoudonotneedtoreadatext.Readingatextisboring!Readingatextwillmakeyouraudiencegotosleep!Soifyoudon''''thaveatexttoread,howcanyouremembertosayeverythingyouneedtosay?Withnotes.Youcancreateyourownsystemofnotes.Somepeoplemakenotesonsmall,A6cards.Somepeoplewritedownjustthetitleofeachsectionoftheirtalk.Somepeoplewritedownkeywordstoremindthem.Thenoteswillgiveyouconfidence,butbecauseyouwillhavepreparedyourpresentationfully,youmaynotevenneedthem!

      Rehearsal

      Rehearsalisavitalpartofpreparation.Youshouldleavetimetopractiseyourpresentationtwoorthreetimes.Thiswillhavethefollowingbenefits:

      youwillbecomemorefamiliarwithwhatyouwanttosay

      youwillidentifyweaknessesinyourpresentation

      youwillbeabletopractisedifficultpronunciations

      youwillbeabletocheckthetimethatyourpresentationtakesandmakeanynecessarymodifications

      Soprepare,prepare,prepare!Prepareeverything:words,visualaids,timing,equipment.Rehearseyourpresentationseveraltimesandtimeit.Isittherightlength?Areyoucompletelyfamiliarwithallyourillustrations?Aretheyintherightorder?Doyouknowwhotheaudienceis?Howmanypeople?Howwillyouanswerdifficultquestions?Doyouknowtheroom?Areyouconfidentabouttheequipment?Whenyouhaveansweredallthesequestions,youwillbeaconfident,enthusiasticpresenterreadytocommunicatethesubjectofyourpresentationtoaneageraudience.

      Equipment

      Easilyyourmostimportantpieceofequipmentis...YOU

      !Makesureyou''''reinfullworkingorder,andcheckyourpersonalpresentationcarefully-ifyoudon''''t,youraudiencewill!theoverheadprojector(OHP)displaysoverheadtransparencies(OHTsorOHPTs).Ithasseveraladvantagesoverthe35mmslideprojector:

      itcanbeusedindaylight

      theusercanfacetheaudience

      theusercanwriteordrawdirectlyonthetransparencywhileinuse

      thewhiteboard(morerarelyblackboardorGREenboard)isausefuldeviceforspontaneouswriting-asinbrainstorming,forexample.Forpreparedmaterial,theOHPmightbemoresuitable.Thedusterisusedforcleaningthewhiteboard.Itisessentialthatthedusterbecleantostartwith.Youmayconsidercarryingyourowndusterjustincase.Markersareusedforwritingonthewhiteboard(delible-youcanremovetheink)orflipchart(indelible-youcannotremovetheink).Theyareusuallyavailableinblue,red,blackandgreen.Again,it''''sagoodideatocarryasparesetofmarkersincaseyouaregivensomeusedoneswhichdonotwritewell."Agoodworkmanneverblameshistools."Theflipchartconsistsofseveralleavesofpaperthatyou''''flip''''orturnover.Somepeopleprefertheflipcharttothewhiteboard,butitsuseislimitedtosmallerpresentations.TheSlideprojector-whichmustbeusedinadarkenedroom-addsacertaindrama.Someslideprojectorscanbesynchronisedwithaudioforaudio-visual(AV)presentations.Theseprojectorsaretypicallyusedforlargerpresentations.Themajoritytake35mmslidesortransparencies(asseenhere),butprojectorsfor6x6cmslidesarealsoavailable.

      Transparenciesareprojectedbyanoverheadprojectororaslideprojectorontoascreen-inthiscaseafoldingscreenwhichcanbepackedupandtransported.Thenotebookcomputerisincreasinglybeingusedtodisplaygraphicsduringpresentations.Itisoftenusedinconjunctionwithanoverheadprojector,whichactuallyprojectstheimagefromthecomputerscreenontothewallscreen.Handoutsareanydocumentsorsamplesthatyou''''handout''''ordistributetoyouraudience.Notethatitisnotusuallyagoodideatodistributehandoutsbeforeyourpresentation.Theaudiencewillreadthehandoutsinsteadoflisteningtoyou.

      Delivery

      ''''Delivery''''referstothewayinwhichyouactuallydeliverorperformorgiveyourpresentation.Deliveryisavitalaspectofallpresentations.Deliveryisatleastasimportantascontent,especiallyinamulti-culturalcontext.

      Nerves

      Mostspeakersarealittlenervousatthebeginningofapresentation.Soitisnormalifyouarenervous.Theansweristopayspecialattentiontothebeginningofyourpresentation.Firstimpressionscount.Thisisthetimewhenyouestablisharapportwithyouraudience.Duringthistime,trytospeakslowlyandcalmly.Youshouldperhapslearnyourintroductionbyheart.Afterafewmoments,youwillrelaxandgainconfidence.

      AudienceRapport

      Youneedtobuildawarmandfriendlyrelationshipwithyouraudience.Enthusiasmiscontagious.Ifyouareenthusiasticyouraudiencewillbeenthusiastictoo.Andbecarefultoestablisheyecontactwitheachmemberofyouraudience.Eachpersonshouldfeelthatyouarespeakingdirectlytohimorher.Thismeansthatyoumustlookateachpersoninturn-inasnaturalawayaspossible.Thiswillalsogiveyoutheopportunitytodetectsignsofboredom,disinterestorevendisaGREement,allowingyoutomodifyyourpresentationasappropriate.

      Yourobjectiveistocommunicate!

      BodyLanguage

      Whatyoudonotsayisatleastasimportantaswhatyoudosay.Yourbodyisspeakingtoyouraudienceevenbeforeyouopenyourmouth.Yourclothes,yourwalk,yourglasses,yourhaircut,yourexpression-itisfromthesethatyouraudienceformsitsfirstimpressionasyouentertheroom.Generallyspeaking,itisbettertostandratherthansitwhenmakingapresentation.Beawareofandavoidanyrepetitiveandirritatinggestures.Beaware,too,thatthemovementofyourbodyisoneofyourmethodsofcontrol.Whenyoumovetoorfromthewhiteboard,forexample,youcanmovefastorslowly,raisingorreducingthedynamismwithintheaudience.Youcanstandverystillwhiletalkingoryoucanstrollfromsidetoside.Whateffectdoyouthinkthesetwodifferentapproacheswouldhaveonanaudience?

      Page2of2)

      CulturalConsiderations

      BecauseEnglishissowidelyusedaroundtheworld,itisquitepossiblethatmanymembersofyouraudiencewillnotbenativeEnglish-speakers.Inotherwords,theywillnothaveanAnglo-Saxonculture.EvenwithintheAnglo-Saxonworld,therearemanydifferencesinculture.IfwehypotheticallyimagineaGermanworkingforanIsraelicompanymakingapresentationinEnglishtoaJapaneseaudienceinKorea,wecanseethatthereareevenmorepossibilitiesforculturalmisunderstanding.Youshouldtrytolearnaboutanyparticularculturalmattersthatmayaffectyouraudience.Thisisonereasonwhypreparationforyourpresentationissoimportant.Culturaldifferencescanalsobeseeninbodylanguage,whichwehavejustdiscussed.ToaLatinfromSouthernFranceorItaly,apresenterwhouseshishandsandarmswhenspeakingmayseemdynamicandfriendly.ToanEnglishman,thesamepresentermayseemunsureofhiswordsandlackinginself-confidence.

      Voicequality

      Itis,ofcourse,importantthatyouraudiencebeabletohearyouclearlythroughoutyourpresentation.Rememberthatifyouturnawayfromyouraudience,forexampletowardsthewhiteboard,youneedtospeakalittlemoreloudly.Ingeneral,youshouldtrytovaryyourvoice.Yourvoicewillthenbemoreinterestingforyouraudience.Youcanvaryyourvoiceinatleastthreeways:

      speed:youcanspeakatnormalspeed,youcanspeakfaster,youcanspeakmoreslowly-andyoucanstopcompletely!Youcanpause.Thisisaverygoodtechniqueforgainingyouraudience''''sattention.intonation:youcanchangethepitchofyourvoice.Youcanspeakinahightone.Youcanspeakinalowtone.volume:youcanspeakatnormalvolume,youcanspeakloudlyandyoucanspeakquietly.Loweringyourvoiceandspeakingquietlycanagainattractyouraudience''''sinterest.

      theimportantpointisnottospeakinthesame,flat,monotonousvoicethroughoutyourpresentation-thisisthevoicethathypnotistsusetoputtheirpatients''''intotrance!

      Visualaids

      Ofalltheinformationthatentersourbrains,thevastmajorityofitentersthroughtheeyes.80%ofwhatyouraudiencelearnduringyourpresentationislearnedvisually(whattheysee)andonly20%islearnedaurally(whattheyhear).Thesignificanceofthisisobvious:

      visualaidsareanextremelyeffectivemeansofcommunicationnon-nativeEnglishspeakersneednotworrysomuchaboutspokenEnglish-theycanrelymoreheavilyonvisualaidsItiswellworthspendingtimeinthecreationofgoodvisualaids.Butitisequallyimportantnottooverloadyouraudience''''sbrains.Keeptheinformationoneachvisualaidtoaminimum-andgiveyouraudiencetimetolookatandabsorbthisinformation.

      Remember,youraudiencehaveneverseenthesevisualaidsbefore.Theyneedtimetostudyandtounderstandthem.Withoutunderstandingthereisnocommunication.

      AudienceReaction

      Remaincalmandpoliteifyoureceivedifficultorevenhostilequestionsduringyourpresentation.Ifyoureceiveparticularlyawkwardquestions,youmightsuggestthatthequestionersasktheirquestionsafteryourpresentation.

      Language

      Saywhatyouaregoingtosay,

      SimplicityandClarity

      Ifyouwantyouraudiencetounderstandyourmessage,yourlanguagemustbesimpleandclear.

      Useshortwordsandshortsentences.

      Donotusejargon,unlessyouarecertainthatyouraudienceunderstandsit.

      Ingeneral,talkaboutconcretefactsratherthanabstractideas.

      Useactiveverbsinsteadofpassiveverbs.Activeverbsaremucheasiertounderstand.theyaremuchmorepowerful.Considerthesetwosentences,whichsaythesamething:

      Toyotasoldtwomillioncarslastyear.

      TwomillioncarsweresoldbyToyotalastyear.

      Whichiseasiertounderstand?Whichismoreimmediate?Whichismorepowerful?N°1isactiveandN°2ispassive.

      Signposting

      Whenyoudriveontheroads,youknowwhereyouareonthoseroads.Eachroadhasanameornumber.Eachtownhasaname.Andeachhousehasanumber.IfyouareathouseN°100,youcangobacktoN°50orforwardtoN°150.Youcanlookatthesignpostsfordirections.Andyoucanlookatyouratlasforthestructureoftheroadsindetail.Inotherwords,itiseasytonavigatetheroads.Youcannotgetlost.Butwhenyougiveapresentation,howcanyouraudienceknowwheretheyare?Howcantheyknowthestructureofyourpresentation?Howcantheyknowwhatiscomingnext?Theyknowbecauseyoutellthem.Becauseyouputupsignpostsforthem,atthebeginningandallalongtheroute.Thistechniqueiscalled''''signposting''''(or''''signalling'''').

      Duringyourintroduction,youshouldtellyouraudiencewhatthestructureofyourpresentationwillbe.Youmightsaysomethinglikethis:

      "I''''llstartbydescribingthecurrentpositioninEurope.ThenI''''llmoveontosomeoftheachievementswe''''vemadeinAsia.AfterthatI''''llconsidertheopportunitiesweseeforfurtherexpansioninAfrica.Lastly,I''''llquicklyrecapbeforeconcludingwithsomerecommendations."

      Amemberoftheaudiencecannowvisualizeyourpresentationlikethis:

      Introduction

      Welcome

      Explanationofstructure(now)

      Body

      Europe

      Asia

      Africa

      Conclusion

      Summingup

      Recommendations

      Hewillkeepthisimageinhisheadduringthepresentation.Hemayevenwriteitdown.Andthroughoutyourpresentation,youwillputupsignpoststellinghimwhichpointyouhavereachedandwhereyouaregoingnow.WhenyoufinishEuropeandwanttostartAsia,youmightsay:

      "That''''sallIhavetosayaboutEurope.Let''''sturnnowtoAsia."

      WhenyouhavefinishedAfricaandwanttosumup,youmightsay:

      "Well,we''''velookedatthethreecontinentsEurope,AsiaandAfrica.I''''dliketosumupnow."

      Andwhenyoufinishsummingupandwanttogiveyourrecommendations,youmightsay:

      "Whatdoesallthismeanforus?Well,firstlyIrecommend..."

      thetablebelowlistsusefulexpressionsthatyoucanusetosignpostthevariouspartsofyourpresentation.

      Signposting

      FunctionLanguageIntroducingthesubject

      I''''dliketostartby...

      Let''''sbeginby...

      Firstofall,I''''ll...

      Startingwith...

      I''''llbeginby...

      Finishingonesubject...

      Well,I''''vetoldyouabout...

      That''''sallIhavetosayabout...

      We''''velookedat...

      Somuchfor...

      ...andstartinganother

      Nowwe''''llmoveonto...

      Letmeturnnowto...

      Next...

      Turningto...

      I''''dlikenowtodiscuss...

      Let''''slooknowat...

      Analysingapointandgivingrecommendations

      Wheredoesthatleadus?

      Let''''sconsiderthisinmoredetail...

      WhatdoesthismeanforABC?

      Translatedintorealterms...

      Givinganexample

      Forexample,...

      Agoodexampleofthisis...

      Asanillustration,...

      Togiveyouanexample,...

      Toillustratethispoint...

      Dealingwithquestions

      We''''llbeexaminingthispointinmoredetaillateron...

      I''''dliketodealwiththisquestionlater,ifImay...

      I''''llcomebacktothisquestionlaterinmytalk...

      Perhapsyou''''dliketoraisethispointattheend...

      Iwon''''tcommentonthisnow...

      Summarisingandconcluding

      Inconclusion,...

      Right,let''''ssumup,shallwe?

      I''''dlikenowtorecap...

      Let''''ssummarisebrieflywhatwe''''velookedat...

      Finally,letmeremindyouofsomeoftheissueswe''''vecovered...

      IfIcanjustsumupthemainpoints...

      Ordering

      Firstly...secondly...thirdly...lastly...

      Firstofall...then...next...afterthat...finally...

      Tostartwith...later...tofinishup...

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